Talking Rain is proud to announce the third annual Sparkling Ice Cheers to Heroes campaign to honor and celebrate America’s Veteran heroes. This year’s campaign will have a strong focus on saluting U.S. Veterans by partnering with charitable organizations, Honor Flight Network and Homes For Our Troops.
From April 1 – July 31, Sparkling Ice consumers will be able to use Sparkling Ice’s reward program to make donations towards Honor Flight Network and Homes For Our Troops. Sparkling Ice’s reward program allows consumers to earn points by uploading their purchase receipts of participating Sparkling Ice products to the brand’s rewards website, www.sparklingicerewards.com, where they can then redeem for donations supporting either charity partner.
Honor Flight Network is a national network of independent hubs working together to honor our nation’s Veterans with an all-expenses paid trip to the memorials in Washington, D.C., where Veterans have the chance to remember friends and comrades lost, share the trip with other Veterans, and tell their stories and experiences with each other. Homes For Our Troops is a national nonprofit dedicated to supporting the severely injured Veteran community by building and donating specially adapted custom homes nationwide for severely injured post-9/11 Veterans, enabling them to rebuild their lives. To date, the organization has built over 330 homes for injured Veterans nationwide, with 68 more projects underway.
“We are excited to kick off the third year of the Cheers to Heroes campaign, especially with such deserving partners as Honor Flight Network and Homes For Our Troops,” said Nina Morrison, Senior Vice President of Community Experience at Talking Rain. “The past two Cheers to Heroes campaigns have been immensely successful in raising awareness about America’s everyday heroes, and this year, we’re looking forward to further supporting our Veteran community and inviting consumers to take part in a new way.”
This is the seventh year Talking Rain has partnered with Honor Flight Network and second year working with Homes For Our Troops, moving from a regional sponsorship to a national sponsor level. Over the course of the partnership with Honor Flight, Talking Rain has raised more than $900,000, sponsoring over 900 Veteran trips to Washington D.C. Throughout 2022, Talking Rain will join the Homes For Our Troops team in supporting the building of more than 15 specially adapted custom homes for deserving Veterans across the U.S.
For more information on Sparkling Ice’s Cheers to Heroes contest and its Honor Flight and Homes For Our Troops partnerships, please visit: www.sparklingicerewards.com.